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Jennifer DaSilva, president at Berlin Cameron, is a seasoned integrated marketer with nearly 20 years of experience working on Fortune 500 brands. In her 15 years with the agency, she’s managed key accounts like Coca-Cola, Heineken Premium Light, Vimeo, Gilt, Wyndham, Lexus, vitaminwater, and Capital One, for which she led the post-acquisition transition of ING DIRECT to Capital One 360. She began her account management career in the WPP family at J. Walter Thompson. After rising through the ranks working on packaged goods for Warner-Lambert, Jennifer then ventured to M&C Saatchi, where she worked on the global British Airways account.
Jennifer’s passionate about supporting female entrepreneurs and women in the ad industry to rise-up together. She’s been outspoken on the topic and took the stage at The Women’s Convention, Advertising Week and The Other Festival last year.
And she’s not just talking the talk, but also walking the walk. Jennifer launched Girl Brands Do It Better at Berlin Cameron, an initiative dedicated to empowering female entrepreneurs through connections and creativity. Separately, she empowers her employees to pursue their side hustles by implementing monthly side hustle days and investing in their passion projects. Jennifer also sits on the advisory board of Girl Up, a United Nation foundation that empowers girls to change the world.
Jen graduated with honors from the Carroll School of Management Honors Program at Boston College. She serves on the WPP Business Development and Digital Advisory Boards, the National Kidney Foundation board, and is a member of Advertising Women in New York.