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Kristen Colonna

Chief Strategy Officer

Kristen Colonna


Connections that count. As Chief Strategy Officer, Kristen pushes the agency forward in the application of both art and science to create meaningful consumer connections, uncover new demand opportunities, and drive desire for the brands we are privileged to steward. Kristen energizes teams to mine this dynamic media landscape for rich opportunities to deliver robust brand growth.

Previously, Kristen provided business, marketing and communication strategy and models to key global clients. Leading teams, agency partners and clients across 60+ global markets, Kristen is driven by the power of more effective and inspired communication to drive sustainable ROI. A career veteran at OMD, Kristen has worked across various categories and held diverse roles both globally and in the U.S., across strategy & investment.

Passionate about innovation with impact, Kristen is the North American Lead for OMD Light, a global creativity council focused on showcasing OMD’s best work. Kristen is most proud of the activations her teams have done to set the standard for media as a driver of business growth. She brings the same passion and perspective to the industry through participation on Awards juries, including the prestigious Festival of Media Awards, Effie Awards, and M&M Global Awards.